f i l m _ a n d _ m o v i n g _ i m a g e : r t l _ t e l e v i s i o n : v w _ b e e t l e _ f u n _ c l i p _ a n d _ s p e c s

customer/agency: rtl production management
length: 3 minute clip, 3 x 30 seconds spec commercial

description: 3 minute clip shot on commission from rtl television for a planned pilot starring the vw beetle.
with the aid of tracking markings, the beetle was given 3d human features in post-production.

the story: two young men, returning home one night, discover the new vw beetle and want to "borrow" the car.
at first, the two men don't notice that it isn'T them driving the beetle, but the beetle itself that has decided to take
a little 'test drive' with them!

we later used the material to complete three spec commercials for television: three new catchphrases, three logo animations and
three new musical scores transform the original clip into three stand-alone 30 second tv commercials.

camera: richard eckes
prodution management: michael sauer, rtl
catchphrases: edwin miles
production specs: rednavel, los angeles
concept and direction: dagmar jordan

shot on: 35mm in cologne and düsseldorf



vw beetle spec 'wanted drivers': 30 seconds (flv)
vw beetle spec 'unbeetleable': 30 seconds (flv)
vw beetle spec 'what drives you': 30 seconds (flv)