f i l m _ a n d _ m o v i n g _ i m a g e : r t l _ t e l e v i s i o n : r t l _ a r t _ d i r e c t i o n : t i t l e _ s e q u e n c e s

client: rtl television
length: various

description: these title sequence examples come from 1994 - 1997, when I was employed full-time as a senior designer for
rtl art direction (today known as rtl creation). In close collaboration with the editors, we developed series logos and special
projects. These were animated, and opening title sequences cut from existing footage or new material with music, typography and
graphic effects added.

art direction for rtl: dagmar jordan



rtl logo animation examples: 1'15" (flv)
sport example, indoor soccer: 16 seconds (flv)
medical series example, 'die flughafenklinik' ('airport medical'): 36 seconds (flv)

(standard 90s harwdware: quantel harry, henry, editbox, as well as sg flint and flame. logo design was mostly completed on quantel paintbox.)

f i l m _ a n d _ m o v i n g _ i m a g e : r t l _ t e l e v i s i o n : r t l _ c r e a t i o n : f a d e - i n s

title: neu im programm, neue folge gleich, heute 21:25 uhr, etc.
customer/agency: rtl creation
client: rtl television
length: 9 seconds

description: design and post-animation fx for rtl creation. these graphics appeared outside the commercial blocks, during the actual
running programs. They were meant to appear subtly along the lower edge of the screen and had to work over moving images.

art direction/rtl: mojca sustar
design and animation: dagmar jordan



animation example over moving images: 9 seconds (flv)

f i l m _ a n d _ m o v i n g _ i m a g e : r t l _ t e l e v i s i o n : r t l _ c r e a t i o n : m o v e s p l i t _ s t o r y b o a r d s

title: movesplit actimel, L'oreal and o2
customer/agency: rtl/Ip-deutschland
client: actimel, L'oreal and o2 with rtl television

description: a movesplit is a special form of television advertising involving dynamic split-screen design. the movesplit is placed
outside the commercial blocks, at the end of a program or directly before the commercial break. in a movesplit, a central element
of the commercial functions as a visual transition between the preceding program and the coming commercial and pushes the
station content to one side. these storyboards were produced for rtl for the purpose of presenting individualized advertising
for actimel, L'oreal and o2.

art direction/rtl: mojca sustar
photoshop layouts: dagmar jordan

movesplit design examples: actimel (pdf), l'oreal (pdf), o2 (pdf)

f i l m _ a n d _ m o v i n g _ i m a g e : r t l _ t e l e v i s i o n : r t l _ s t a t i o n _ p r o d u c i n g : m o v e s p l i t _ j a c o b s

title: movesplit jacobs cappuccino
customer/agency: rtl/ip-deutschland
length: 14 seconds

description: this movesplit, which was positioned at the end of a program, includes station content and could therefore be
positioned outside the commercial blocks. A banner identifying the material as advertising is continually visible.

art direction/rtl: mojca sustar
station producing/rtl: andreas haentjes
animation: dagmar jordan

movesplit jacobs cappuccino: 14 seconds (flv)